ETHIOPIAN TO FLY FESTIVAL GOERS
to Zanzibar will be even easier this year thanks to
a sponsorship by Ethiopian Airline that will give discounted
rates for international travellers wanting to attend the
Zanzibar International Film Festival.
to Zanzibar will be even easier this year thanks to
a sponsorship by Ethiopian Airline that will give discounted
rates for international travellers wanting to attend the
Zanzibar International Film Festival.
Speaking at the signing ceremony of the sponsorship
contract Ms Milat Mekonen, General Manager of Ethiopian in
Dar Es Salaam said thatEthiopian will provide 5 economy
class tickets to nominated ZIFF guests as part of its
sponsorship of the festival.
contract Ms Milat Mekonen, General Manager of Ethiopian in
Dar Es Salaam said thatEthiopian will provide 5 economy
class tickets to nominated ZIFF guests as part of its
sponsorship of the festival.
“Ethiopian intends to participate as an affiliate sponsor to the
festival with a consideration of promoting its products and
services as well as encouraging the growth of the cinema
industry in Africa.”
festival with a consideration of promoting its products and
services as well as encouraging the growth of the cinema
industry in Africa.”
ZIFF is arguably the largest cultural festival in East and
Central African reaching an estimated 200,000
participants/visitors during the events, 6000 of them being
tourists. The festival is a key tourist attraction to Zanzibar
whose economy is dependent on tourism. Sponsorship of
ZIFF brings a range of branded marketing, publicity and
outreach opportunities not only Zanzibar but also to Dar Es
Salaam and Arusha in Mainland Tanzania. The festival
affords increased awareness levels of new or existing
products, brands or services.
Central African reaching an estimated 200,000
participants/visitors during the events, 6000 of them being
tourists. The festival is a key tourist attraction to Zanzibar
whose economy is dependent on tourism. Sponsorship of
ZIFF brings a range of branded marketing, publicity and
outreach opportunities not only Zanzibar but also to Dar Es
Salaam and Arusha in Mainland Tanzania. The festival
affords increased awareness levels of new or existing
products, brands or services.
Speaking at the ceremony, the ZIFF Festival Director, Prof.
Martin Mhando said that “this support is important to ZIFF
because funding for cultural activities has diminished over
the years, and commercial entities can use profiles of such
festivals like ZIFF to support the arts. This sort of support is
commonplace all-over the world and we thank Ethiopian for
showing the way to others in this part of the world.”
Martin Mhando said that “this support is important to ZIFF
because funding for cultural activities has diminished over
the years, and commercial entities can use profiles of such
festivals like ZIFF to support the arts. This sort of support is
commonplace all-over the world and we thank Ethiopian for
showing the way to others in this part of the world.”
The festival will take place between 9th and 17th July, 2016.
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